Get Your Ducks In A Rowe – Business Writing & Communication – Book-1

Book 1 of a 2-Book FABLE Series.

CORE USE:
• Textbooks to teach Strategic Writing / Communication & Critical Thinking Skills to College, Grad School & even HS Students

CORE TARGET: FREE OFFER TO PROFESSORS / TEACHERS OF RELEVANT CLASSES
• Schedule a 15 min call and I will send you a FREE COPY of both books after our call to evaluate for use as textbooks in your classes. •
Relevant classes would be Communication, Writing, Marketing etc.

THE PROBLEM TO BE SOLVED:
• While 75% of managers rate Critical Thinking & Communication as the top skills they look for when hiring, 3 studies indicate that 45-75% of managers rate the recent grads they’ve hired poorly on these key skills. Worse, 2/3 – 80% of recent grads working for those same companies rate themselves proficient. They don’t even realize they are not good at these skills.

NEGATIVE IMPACT OF POOR SKILLS:
• In 3 separate articles, INC Magazine indicated $400 Billion / year is lost due to poor writing skills; $37 Billion / year is lost due to mistakes from poor communication; $3 Billion / year is spent on remedial writing training.
• Not to mention the negative impact on the careers of recent grads.

VALUE OF “GET YOUR DUCKS IN A ROWE” TO EDUCATORS & STUDENTS:
1. Discover an innovative approach that enhances student success by developing critical thinking, problem-solving, and communication skills.
2. Learn how this structured and engaging method simplifies complex concepts, making learning faster and more enjoyable. “The A-D-A-P-T-E-R Method” provides a logical, step-by-step guide that boosts student engagement and motivation. The acronym stands for Analyze – Deduce – Author – Perform – Tackle – Evaluate – Refine. Inspired by the hugely successful fable, “Who Moved My Cheese”, Jim wrote the books as a fable based upon using the approach to train scores of recent grads he hired during his 45+ year marketing and agency ownership career.
3. Explore the efficacy of the “Get Your Ducks In A Rowe” fable approach. Research indicates there is significant power and benefits to using stories to enhance both student engagement in learning and long-term memorability. The entertainment value and simplicity of the fable format significantly enhances student performance.
4. The books are being used as textbooks at Angelo State TX (Grad Students) and Kutztown U PA (Freshman Communication). Additionally, Jim has worked with the professors to create tailored lessons and exercises using “The A-D-A-P-T-E-R Method” relevant to different student populations, including developing practical applications such as career projects and sponsorship letters to reinforce learning outcomes.
5. Finally, both professors and students have extremely favorable reviews of the series. After seeing student success, the professors have been helping Jim to expand the books’ use by connecting him with other college professors in other universities, as well as, volunteering to be on Educational Panels at educational conferences. Student post evaluation of the books resulted is strong support such as:
o 92% AGREED the fable made it an entertaining way to learn faster and better; I now have a more simple and tangible approach I can use immediately; AND getting my message down to 1-page forces me to be as clear and concise as possible.
o 85% AGREED the books are valuable reference guides I can use the rest of my life; I would definitely recommend all college students read both books; The ADAPTER METHOD provides a logical sequence to adopt the skills for each step in the process to think clearly, communicate effectively, and execute efficiently.
o Additionally, a range of open-ended responses indicated the books were:
§ “A very quick and easy read making them easy to understand”
§ “The 10-steps were beneficial when it comes to putting pen to paper,”
§ “The breakdown of The ADAPTER Method was very simple and easy to understand.”
o Finally, Dr. Keith from Angelo State indicated:
§ “The story makes it an entertaining way to learn.”
§ “My students can finish and have something tangible to use.”
§ “They should keep them for future reference for the rest of their lives.
o One student in the Freshman class sent an unsolicited email to Dr. Crider on her POV of the course and Jim Rowe’s books and participation:
§ “As the semester concludes, the best part about this course was the career project, including Jim Rowe’s 10 Step Approach. If I were to ever forget anything about this class, I at least know I’d never forget that project. The career project not only made me set on my dream job but motivated me so much to know that I can achieve that goal for myself. To me, it will truly benefit my future, and after completing the project I have a guide to get me where I want to be.”

In closing, these poor issues are a big deal that are not being adequately addressed. I would love the opportunity to chat with you.

EMAIL: Jim@JimRoweMarketing.com
CELL: 516-220-1485

CLICK HERE TO LEARN MORE ABOUT THE AUTHOR

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